Engaging your audience and keeping them updated by incorporating social media feeds into your website blog can be an excellent way with your latest social media activity. To boost their social media marketing plan, marketers continuously look for different methods. For marketers and businesses, the procedure of showing social media feeds on a website has become one of the easiest marketing strategies.
Leveraging social media feeds, one of the simplest ways is to embed social media feeds on website to add a lot more value to your website. More than 88% of customers trust social media feeds as much as they trust recommendations from their friends or family. In this guide, you will learn the process of how to add a social media feed to your website step-by-step. Let’s get started!
Types Of Social Media Feeds
It’s very important to understand the different types of Social media feeds before you dive into the embedding process. Various content aggregation platforms are extremely effective for aggregating content. Here are types of some social media feeds:
1. Instagram Feed
Instagram feeds include various types of Instagram posts with mentions, hashtags, tags, etc. from the handles of Instagram users.
2. Facebook Feed
Facebook refers to the audio, images, videos, etc. from the Facebook profile, album, mentions, page, etc.
3. Twitter Feed
With the same hashtag, mention, tag, favorites, etc. the collection of Twitter feeds all in one place is known as the Twitter Feed.
4. YouTube Feed
The collection of YouTube videos from your account or other users’ accounts is referred to as the YouTube feed.
How To Embed Social Media Feeds On the Website
To start with the embedding process of social media feeds on your website, you have to take the help of a social media aggregator tool- Tagembed. The steps are mentioned below.
Step 1- Create A Free Tagembed Account
a). To start your free Tagembed account, start by signing up. If you have an existing account, Log in to your Tagembed account.
b). Next, you will be redirected to the dashboard where you will get two options. You will be ready to begin the aggregation process by pressing the Open button if you’re a new user.
c). By pressing on the Create widget tab presented in the top right corner, you can create a widget easily if you are an existing user. When done, press on the Add Feeds option.
d). A new screen will appear where you are required to choose the platform from where you wish to aggregate. From more than 18+ platforms such as Facebook, Instagram, Twitter, etc., you can aggregate the content.
e). You are required to insert your account details when you are done and press the Create Feed tab. On the widget editor, you are eligible to aggregate the social feeds in a few minutes.
Step 2- Develop And Copy The Embed Code
You will get different personalization options by Tagembed after aggregating the social media feeds to increase the effectiveness of the widget. Here are the steps:
a). Press the ‘embed Widget’ tab once you are done with the customizing process.
b). In this step, you have to choose the website-building platform to embed the social media feeds.
c). Set the width and height as per your widget’s need from ‘Auto’ and ‘Fixed’. Press the ‘Get Code’ tab.
d). Now, copy the embed code and paste it on the clipboard.
Step 3- Add Social Media Feeds On Several Website Building Platforms
You can start the embedding once you generate the embed code. Follow the below-mentioned steps after selecting your preferred website-building platform.
Showing Social Media Feed On HTML Website
a). After logging into your HTML website, add a social media widget to the HTML website.
b). Now, paste the embed code that you generated and save the changes.
c). You have embedded social feeds on your website successfully.
Advantages Of Adding Social Media Feeds On Your Website
Here are some of the amazing benefits of adding social media feeds to your website.
1. It Builds Trust And Loyalty
User-generated content is a type of social media feed that is the most trustworthy form of content. You display social proof for your brand when you embed it on the website. By doing this, you can develop trust among your prospective customers and make your customers more loyal to your brand.
2. Engagement Gets Increased
As compared to any other form of content, social media feeds are a dynamic form of content that is very highly engaging. You let your audience discover more about your website by staying on the website when you embed social media feeds on your website. This will lead to the overall engagement of the website visitors.
3. Lower Bounce Rate Of Website
On your website, the duration of the website visitors makes a lot of difference. In the form of a social media feed, once you embed dynamic, fresh, and vibrant content on your website it will automatically lower the bounce rate of the website. When visitors stay for a longer duration on your website the better results it will show.
One of the most effective and excellent ways to promote your business and sell your services online is through social media platforms. For online marketing, customer trust is the issue and it is parting many customers from the business. For businesses and brands, adding social media feeds is opening doors by providing user-generated content to customers. By incorporating social media posts on your website, you can upgrade your marketing strategy.